Are you looking for business growth opportunities? Lead Generation is one of the surest methods of generating more revenue by creating interest in your products and services and encouraging that interest to convert to sales. For that, you need to reach out to your target audience and social media has become a popular option.
In particular, LinkedIn is favored by sales professionals for lead-generation activities, especially for B2B leads. It is the world’s largest professional website with 930 million members in more than 200 countries and territories globally. But to gain benefits, you need to put in the effort. As it is a social networking website, you should regularly send messages, post content and interact with the content posted by other users by liking, sharing, and commenting. This will improve your engagement and enable you to grow your network.
While these activities are important for getting important leads, your sales team members could use their time better. Here is where a LinkedIn lead generation tool is useful in automating these tasks. You should have an idea of what your target market is. Based on that information, you can create the content for your connection request message and follow-up messages.
Lastly, you have to create campaigns where you decide the triggers that will automatically send your messages with personalizations. Also, you can integrate your CRM and reduce time spent on data entry. It also brings all your data in a single place. You can analyze the performance of your Lead Generation strategy and prepare detailed reports so that you can make the necessary improvements in your campaigns.
While there are several LinkedIn lead generation options available, you need to select the one most suitable for your business requirements. You need to compare the features, pros, and cons of each tool before making a decision. Here is our analysis of 11 Linkedin Lead Generation service providers:
If you are looking for a trusted LinkedIn Automation Tool, then LinkedFusion is what you are searching for. Using this modern sales engagement tool, you can reduce your sales cycle. Now you can easily qualify your leads, improve the conversion rate, be quicker at building your connections, and be prompt as well as persistent in following up. LinkedFusion is the safest LinkedIn Automation Tool. It runs on cloud-based software and keeps your lead-generation campaigns even when you aren’t online.
- Get dedicated and unique IP so that you can generate your leads safely.
- Easily convert your leads using tested templates and personalized messages.
- CRM Integration for managing everything in one place.
- Easily manage and track your outreach campaigns through the graphical analytics dashboard.
- Provides virtual team options to ensure quality of leads.
- Safest LinkedIn Automation Tool.
- Cloud-based software so that your outreach campaigns keep running even when you sleep.
- Smart Inbox with the feature of tagging conversions for easily filtering chats.
- Personalized messages with name, location, and company tags
- Stay in touch with your contacts with bulk messaging which helps to grow your network.
- Advanced filters for precise targeting of your audience.
- Constant Native CRM Integrations ensure all your data is in one place.
- Provides a unique IP not used by anybody else which assures safety.
- Graphical analytical dashboard for better management of your lead generation campaigns
- Teammate feature prevents team members from contacting the same prospect.
- Can be used for any type of LinkedIn account, even the basic one, to generate leads
- Need to work on improving customer support.
Make the most of the Linkedin Outreach Automation Platform by sending your leads Automated Personalized Invitations and Follow Ups. Define your intended audience and sync all profiles to Hubspot to easily manage and nurture your leads.
- Blacklist functionality to make the same lead isn’t approached by another team member.
- Automate sending up to 10 follow-up messages till you receive a response.
- Track data on acceptance and response to develop effective outreach campaigns.
- Automate sending messages to up to 100 new connection requests.
- Send follow-up messages to those who have connected but don’t respond.
- Sync details of your prospects automatically to Hubspot to manage all data in one place.
- Takes some time and effort to achieve results.
Zopto is a cloud-based lead generation and social selling tool. It provides an intelligent automation platform for Omni-Channel Sales Outreach. Seamlessly reach out to your leads through Email and LinkedIn.
- Expand your network by searching for leads using advanced filters.
- Create automated messages and campaigns to reach out to the right people at the right time in the right place.
- Integrate with premium tools to remain connected.
- Get up to 5,000 emails in a month.
- Send 100 emails, 200 event or group messages, 100 InMails, 100 bulk invites, and 45 profile invites each day.
- It can be challenging to set it up.
- Doesn’t have the capability for setting up long-term and high-quality automated outreach campaigns.
4) Octopus CRM
Octopus CRM is all-in-one automation software that enables you to create your lead generation funnel on LinkedIn. You can filter profiles on LinkedIn and include those leads in your campaigns.Features
- Octopus CRM can be run on both Free and Premium versions of LinkedIn accounts as well as on Linkedin Sales Navigator accounts.
- Integrate with your CRM tools and access all data in a single place
- Keep track of your LinkedIn activities and receive notifications if there is increased activity on your account.
- Doesn’t provide InMail messages or Smart Sequences features.
- It is a browser extension and is lacking in security.
We-Connect enables you to create intelligent LinkedIn outreach campaigns to maximize your reach. Manage all your data in one place where you can check where each prospect is in the sales cycle.
- Create smart sequences consisting of a set of activities for different situations such as dealing with new prospects, when they accept your invite and when they don’t, sending InMails to group members, etc.
- Explore 9 different campaign options and streamline your lead generation strategy.
- Single Dashboard to manage campaigns of several clients.
- Send free InMails to Open Profile members to directly get in touch with your leads.
- Generate reports and share them with the concerned people and team to track performance and make changes as required.
- Doesn’t provide several advanced features and has only some basic Campaign Creation options.
Expandi is a cloud-based LinkedIn automation tool used by business developers, startup founders, agency owners, recruiters, and growth marketers. Reach out to your prospects on LinkedIn and through Email by creating personalized smart automated sequences.
- Create smart sequence workflows combining 9 actions in a single sequence.
- Personalize your connection requests, InMails, and Emails to develop your network.
- Get a dedicated and personal IP address for the improved safety of your account.
- Warm up your LinkedIn account to improve its deliverability.
- Send up to 100 connection invites and 100 messages per day.
- Track real-time and detailed performance analysis on the dashboard.
- Doesn’t provide Email Discovery & Verification which is needed for domain safety.
- Software is known to have some bugs.
Dux-Soup is a LinkedIn automation tool using which you can generate qualified and fresh leads each day. Find your target market and build up scalable lead-generation strategies to begin your networking efforts. Connect with your audience through connection requests. Go through profiles and follow them.
- Send personalized and automated messages and InMails.
- Create multi-channel strategies to engage with your audience.
- Optimize your lead generation activities with Centralized Prospect Management.
- Can be used for native LinkedIn, Recruiter, and Sales Navigator accounts.
- Easy integrations enable you to send new leads to CRM.
- Collaborate with different people by sharing your campaigns.
- Never lose any data by retaining your LinkedIn account history.
- Does not provide many options for advanced outreach and safety features.
8) Aero Leads
Aero Leads is a free Email finder and lookup tool which is very much required for finding B2B data and business details for lead generation on LinkedIn. Businesses, recruiters, sales teams, and online marketers have used this tool to convert prospects into leads.
- Easy to set up and use Chrome extension.
- Search from a database containing 750+ million profiles.
- Check for up-to-date phone numbers and email addresses.
- High-quality and real-time verified email addresses.
- CRM Integration is possible with data transfer in just a click.
- Add fully automated options to collect thousands of emails.
- Doesn’t provide any plugins for Firefox.
Lempod is a LinkedIn automation tool that can be useful for Recruitment, Marketing, and Personal Branding. It can be used by both companies and by individuals to build up traffic.
- Boost traffic by creating content to generate leads and traffic.
- Make the most of your colleagues and their network to grow yours.
- Find pods you can join that could be interested in your content.
- Pod Creation or a closed and private group in which nobody else but your company employees will be able to join.
- Drive engagement on LinkedIn posts by leveraging the network of other users.
- When compared to other LinkedIn automation tools, it provides limited functionality.
Dripify is a LinkedIn Automation and Prospecting tool. It provides functionality by building your personal sales funnel.
- Analyze your campaign performance and make necessary changes to get better results.
CRM Integration gets all data in one place and efficiently manages your campaigns.
- Create a fully automated sales funnel by creating your custom sequence.
- Send more than 500 connection requests in a week and expand your network.
- Keep your LinkedIn account secure using a unique IP address.
- No email automation or email discovery and verification feature.
Cleverly is a LinkedIn Lead Generation Tool and Software for generating leads by sending outreach messages. You can send automated connection requests and follow-up messages that can easily be modified when required.
- The dashboard provides data related to your campaigns and ensures you can track the performance so that you can make the required changes to improve your outreach.
- Use custom templates and save time while communicating with prospects.
- Get the contact information of each LinkedIn member you require.
- Add notes and custom tags for segmentation regarding each lead.
- Receive notifications whenever you receive a positive response from a lead.
- Get weekly and monthly reports regarding your campaigns where you can make the necessary changes to improve your performance.
- Add your LinkedIn contacts after filtering as per your criteria to your CRM.
- No Comment feature in the basic free plan.
LinkedIn has emerged as a great source for prospecting for those who want to take their business to the next level. There are many LinkedIn lead generation tools found in the market catering to different business needs. It’s important to find which of them provides the features your business requires for making your outreach campaigns a success. We have prepared this list After spending considerable time researching these Linkedin Lead Generation Tools. We hope this article is useful for you to pick up the right Linkedin lead generation tool for your business.